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Hey there, I'm Geneva  

I'm driven by a desire to create experiences that feel simple, impactful, and wise.

SKILLS

User research & discovery 

Ideation

Prototyping

Usability testing

Stakeholder partnership

Workshops
 

TOOLS

Figma

G-suite 

Notion

PLACES I'VE WORKED

Deloitte Consulting

Slack
 

Let's work together

ABOUT ME 

I believe technology should make us feel empowered, educated, and connected. Lately, my focus has shifted towards improving the relationship between people and technology through user experience design.
 

With 10 years in tech across product, design, and customer success roles, I bring a mix of strategy, empathy, and focus on delivering impactful end-to-end experiences.

I’m also curious explorer, often behind a camera or pondering the hidden forces that shape our world.

My drive to seek new perspectives shapes the way I work — I’m curious, collaborative, and enjoy a complex challenge with growth-minded people.

SELECTED PROJECTS

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MOBILE APP

Complex Community

A community-based loyalty program that allows members to earn points through purchases and social engagement

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MOBILE APP

Howdy

A marketplace that connects newcomers with locals in a city through locally-curated experiences 

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WEB APP

Washington Healthcare 

Launched a feature for a state healthcare portal that lets customers upload documents for verification, replacing a mail-in process

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